blog_social_mediaI recently did a google hangout with Ashlei Williams of PHC News.  She is young and smart and really savvy when it comes to social media.  Relatively speaking, I am old when it comes to e-marketing.  (You, too?)  We chatted it up and shared ideas for embracing new technology.  Here are a few tips…

  • Just dive in.  Nobody really has e-marketing dialed in.  We can work it out as we go.
  • Don’t bother trying to get kids off their phones throughout the day.  Instead, establish some boundaries and have them help you…and do your posts.
  • Mix it up…show your personal side (keep it fun and positive) and share business tips and news, too.  Testimonials, weather-related tips, community involvement.  Brag on your customers’ achievements.

And follow me!  On Twitter, Google +LinkedIn and Facebook.  I like sharing good business tips and keeping in touch with friends and family.

The bottom line:  People buy from people they trust and like.  Social media is a great way to make friends.

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