Getting it Sold

Are you a wimp about Sales? Are you AFRAID of Sales? If salespeople don’t approve of selling, and if 90% of all people don’t approve of selling, no wonder so many businesses fail.

As a result, you’ve learned to hate sales and cringe at the thought of being a salesperson. However, the things you don’t like about sales are things that don’t work in sales. You don’t like pushy salespeople. You know what? Pushy salespeople don’t make many sales. We hate it when salespeople lie. Well, liars don’t make a second sale, which shortens their career in sales. Fears about sales are founded in behaviors that don’t create sales!

And, there’s the fear of rejection. You don’t want to ask someone to buy and have them say, “No”. To be successful, you must transcend this fear. If you or a team member is “sales-phobic” you better get on the road to recovery.

Overcoming Sales Phobia

This exercise will make you aware of sabotaging, “sales-phobic” thoughts and actions in your company and help you increase your sales appreciation.

• Recall purchases that made you happy.
• Realize the connection between sales and world peace. Good sales are good trading practices. Good sales allow you to focus your energies on your skills and talents, and offer them to the world in exchange for money. Then, you can offer that money to others to secure their livelihood, while benefiting from their skills and talents. Good sales build solid communities and our best chance at world peace.
• Understand that without sales you are out of business.
• Promise never to sell anything your customers don’t need or want.
• Accept that people want to buy from you! Review your Unique Selling Proposition (USP).

Now, get out there and sell. Let people know about your great business. Today, and every day this week, you and each of your employees will….

• Deliver Ten Elevator Speeches. Find ten people, preferably strangers, and deliver your Elevator Speech. Hand out your business card, too. Watch for their reactions. Do they react positively? Do they look bored or confused? Do they laugh?
• Review your USP and revamp your Elevator Speech until it causes people to respond with, “That sounds interesting. Tell me more.” Ask them what business they are in. Listen. Share an authentic human moment.

This exercise will expose any “sales-phobia” at your company. Discover the sales-lovers on your team. Uncover the “sales-phobics.” You are going to help them overcome their fears. Or they are going to “get off the bus.” Tomorrow we will lay out a bare bones basic system for creating a sales-focused company.

The game is SALES. It is an honorable game. Good for you for playing!

 

Build your best business. One that only YOU can build, reflecting your unique gifts, talents, dreams and ambitions. The Bare Bones Biz Plan will show you how! Click Here to purchase The Bare Bones Biz Plan!